Personal Corner

Empowering Professional Athletes Through Dynamic NFTs Supported by Chainlink Data Feeds

Personal Corner was founded on the idea that athletes should take charge of their personal brands. While all professional athletes represent the pinnacle of sporting skill, they have historically lacked the means and guidance to leverage their image to build direct, personal relationships with their fans.

Known for his time as a wide receiver for the Dallas Cowboys’ and his iconic “Throw up the X” brand, Dez Bryant made Personal Corner to empower athletes to take ownership of their narrative and image. Bryant, an avid gamer and firm believer in technology, built Personal Corner to assist both athletes and influencers in crossing their personal brands over to the digital realm (metaverse) — and he sees dynamic NFTs as the perfect tool to accomplish this goal.

With support from Chainlink Sports Data Feeds, Personal Corner is working to build NFTs that dynamically change based on a specific athlete’s stats, such as touchdowns, interceptions, tackles, sacks, and more. Inherently transparent and verifiable, dynamic NFTs help athletes continuously engage their fans as their careers grow.

Imagine you’re an avid fan of an up-and-coming quarterback who has just started their NFL career, and the athlete creates a set of dynamic NFTs that track his passing yards. You decide to buy one. When the athlete’s passing yards reach a specific milestone, say 1000 yards, the NFT upgrades, and you are automatically entered into a raffle to potentially receive a signed piece of memorabilia from the player himself.

This idea can be expanded to almost limitless scenarios, all of which build closer relationships between athletes and their fans. For example, as an athlete’s career advances, early NFTs can become increasingly different, unique, and important. Those with upgraded NFTs could be rewarded with front-row tickets by the athlete in recognition of their support at the early stages of the athlete’s career. In all cases, NFTs empower athletes to create exciting ways to keep their fanbase engaged with their athletic careers, while fans are able to more actively show their support.

In order to empower athletes through NFTs, Personal Corner needs a way to incorporate data feeds into its NFTs to make them truly dynamic. As the industry-standard solution for delivering data to NFTs, Chainlink makes the entire process seamless. A few critical features that made Chainlink stand out above the rest are:

High-Quality Data — Chainlink oracles can manage API keys and account logins, allowing them to aggregate and deliver premium data from highly available and financially incentivized APIs.

Reliable Nodes — Chainlink Sports Data Feeds are secured by a large collection of independent, security-reviewed, and Sybil-resistant oracle nodes run by leading enterprises, data providers, and DevOps teams who have a strong on-chain history of performance even during extreme network congestion.

Decentralized Infrastructure — Chainlink Sports Data Feeds are decentralized at the data source, oracle node, and network levels, eliminating any central point of failure in the sourcing and delivery of external data to Personal Corner.

Transparent Performance — Chainlink Sports Data Feeds can be monitored by anyone in real-time, using existing data analytic tools such as market.link and reputation.link, allowing users to verify the data triggering their contract.

We firmly believe every athlete, rookie or veteran, should learn how dynamic NFTs can be used to develop their personal brands. NFT technology is still just getting started, and athletes who build their own dynamic NFTs from the start can then keep up with the rapid wave of innovation in the coming years and better seize further opportunities.

To this end, Personal Corner is dedicated to educating athletes and providing them with an easy way to enter the NFT game. That’s why we’re excited to announce Personal Corner’s Series 1 launch of dynamic NFTs for NFL stars Trevon Diggs, Maxx Crosby, Von Miller, Hollywood Brown, and more to help each athlete build a dynamic NFT experience that creates closer, more personal relationships with their fans.

“Dynamic NFTs give athletes a streamlined way to engage their fanbases and begin developing their personal brands,” stated Dez Bryant, former Dallas Cowboys wide receiver. “At the end of the day, an athlete’s in-game stats matter, and that’s exactly why we’re using Chainlink Sports Data Feeds. By upgrading NFTs based on player statistics, the foundation of Personal Corner’s NFTs will be rooted in what fans care most about: the sport and connection.”

About Chainlink

Chainlink is the industry standard for building, accessing, and selling oracle services needed to power hybrid smart contracts on any blockchain. Chainlink oracle networks provide smart contracts with a way to reliably connect to any external API and leverage secure off-chain computations for enabling feature-rich applications. Chainlink currently secures tens of billions of dollars across DeFi, insurance, gaming, and other major industries, and offers global enterprises and leading data providers a universal gateway to all blockchains.

Learn more about Chainlink by visiting chain.link or read the documentation at docs.chain.link. To discuss an integration, reach out to an expert.

About Personal Corner

Personal Corner was established in 2016 to provide solutions for athletes and influencers in building personal brands in both the physical and digital space. Built by athletes for athletes, the team imagined a one stop platform to help those in need of elevating their brand and connecting with their fanbase in a simplified way. With the use of innovative technology and progressive ideation, Personal Corner provides just that. Personal Corner aims to position itself as the go to unified marketplace for all personally branded items both physical and digital to the largest names of influence in sports, entertainment, music, artistry and more. Dez Bryant, Trevon Diggs, Maxx Crosby, Von Miller, Hollywood Brown, amongst others understand the power of unity and coming together under one marketplace to create a discoverable space taking athlete and fan engagement to the next level. To learn more about Personal Corner follow along on Twitter @personalcorner.

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